Optimus AI

Optimus AI is our new generation suite of digital first tools and our language for the future. Transforming the children’s and entertainment communication landscape and maximising return on your marketing investment.

Optimus AI

AI is at the heart

We have partnered with industry-leading technology providers to create software solutions that have AI at the heart. The suite is fuelled by billions of data points, millions of insight and thousands of live campaign learnings.

Optimus AI...

Transforming the communication plans of tomorrow today. This unique set of five tools allows us to plan, buy, report, convert and attribute, providing real time measurement and optimisation at a global level.

Optimus report

Providing desktop access to multimedia plans and campaign delivery at a media, brand, product and country level.

Optimus buy

The worlds first children’s data management platform for contextual, compliant and laser targeted video and YouTube buys.

Optimus convert

Biddable media opportunities focusing on bottom of the funnel conversion as the optimum objective.

Optimus attribute

Tv to web attribution modelling to maximise offline investments online.

Optimus plan

Aggregation tool recommending the optimal media split for your budget and unique marketing variables with multimedia combined coverage estimates for video solutions.